We assist our clients with: Early Warnings, Competitor Assessment, Market Insights

What is Competitive Intelligence?

The driving purpose of competitive intelligence is to better understand one’s industry and competitors in order to make decisions and to develop a strategy that provides a competitive advantage that achieves continuing performance results superior to one’s competitors.

There are five basic type of intelligence analysis:

  • Preventing surprises to the organization by providing Early Warning
  • Supporting the Decision Making process
  • Competitor assessment and monitoring
  • Intelligence assessment for planning & strategy development
  • Comprising a key part of collection & monitoring

Competitive Intelligence is the process and forward-looking practices of producing knowledge about the competitive environment in order to improve the quality of decision making and organizational performance.

Is the activity that enables organizations to reduce strategic risk and increase revenue opportunities by having a deep understanding of what has happened, what is happening, and what may happen in their operating environment.

What is Krugman & Partners doing?

Krugman & Partners competitive intelligence experts assist ambitious organizations have the lead in this new competitive arena.

We keep things simple, clear and understandable for our clients.
We accomplish this with our promise to always be forthright and transparent, with our deep, decades-long expertise, and with our full range of Competitive Intelligence and Cybersecurity services.
Do you and your company’s deserve anything less?

Competitive Intelligence is underestimated and undervalued except by the winners!

Whether your firm is looking to launch a new product, maintain market share, or improve competitive insights, Krugman & Partners competitive intelligence services will set your business on a trajectory for success. The overall quality of competitive intelligence services has created a network of loyal clients who prefer to work with our team.

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We have a reputation as being distinctive, refreshing, creative, innovative and approachable. So, we will:

The economic environment is in constant motion. For the well-being of your business, it is necessary to understand how your market is changing and what are the precise developments in your sector from the point of view of your competitors and their marketing and commercial positioning.

The global economy is a Knowledge Economy

Our services are very scalable, should a client wish to change from a snapshot report to a long-term monitoring method. 

Every competitive intelligence service engagement is led by one of our highly experienced principals. We operate with a flexible, scalable staffing model leveraging subject matter experts as needed.

We enable clients to generate profitable growth through the practical use of research, innovation, and technology. Whether your firm is a start-up or a Forbes 500 company, Krugman & Partners team is here to answer your toughest marketplace questions.

Contact us for a consultation.